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Cybersecurity education · India

ThinkCyber India

ThinkCyber India is the Indian arm of Tel Aviv-based ThinkCyber, delivering cybersecurity education and product solutions.

Market entry Digital Webinar

registrations in 2 days

154
154registrations in 2 days
100+concurrent live viewers
314,230Facebook page reach

Overview

A cold-start market entry that filled a webinar in 48 hours.

Objective

  • Launch the brand in the Indian market.
  • Create and maintain the digital and social presence of ThinkCyber India.
  • Run activity that builds awareness and increases brand engagement.

Brand challenge

  • No digital or social presence in the Indian market.
  • No brand awareness to generate quality leads from.

What we did

  • Built the brand’s digital presence through websites and landing pages.
  • Created their social media pages, with content built to give followers something worth following.
  • Organised a webinar to build awareness among students and professionals.

Impact

  • The webinar drew 154 registered users within two days.
  • 100+ concurrent live views during the webinar itself.

Channels run by Kairos: Instagram @thinkcyber.india, Facebook @ThinkCyberIndia.

Branding Digital Creative Design Video Public Relations

Positioning, naming, messaging architecture and tone of voice. The strategic core the rest of the work is built on.

Where these come from: Reach from Meta and Instagram account analytics for 1 May – 31 Aug, against a standing start the period before. Webinar figures from the registration platform.

IXReady when you are

Tell us what is stuck.
We will tell you what we would do.

Thirty minutes, no pitch deck, no obligation. Describe the brand and what is not landing — you will leave the call with a clear read on the problem, whether or not you work with us.

  • A senior lead on the call, not a salesperson
  • A fixed scope and fixed fee before you commit
  • An honest no if we are not the right fit
The only box on this page

Book your 30-minute call

No deck, no obligation. Here is exactly what happens after you send it.

  1. 01You describe what is stuck, in your own words.
  2. 02A senior lead reads it — not a bot, not an intern.
  3. 03You get a considered reply within one business day.
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